Asics GEL-Kayano 14
Cream / Black
- Regular price
- 165 €
- Regular price
- 165 €
- Sale price
 |
Delivery in 3 - 5 days* |
 |
Free shipping from 70,00 €* |
 |
Free return shipping from 40,00 €* |
| * For orders in Germany. Tax included, Shipping calculated at checkout. | |
| Brand: | Asics |
| SKU: | 1201A019-108 |
| Color name: | Cream / Black |
In 1993 Asics celebrated the launch of the Gel Kayano series, christened with the name of its designer Toshikazu Kayano. In 2020 Asics already launched the 27th version! With the Gel-Kayano 13 Toshikazu Kayano finished his work on the Gel-Kayano series and handed over the responsibility to new designers. Kayano could not imagine his shoes off the running track at the time, yet he is flattered that the retros of his running shoe line have now firmly established themselves in the lifestyle segment. The Gel-Kayano 14, the first "non-Toshikazu" Kayano, represents a milestone in the history of the Gel-Kayano line. The new edition retains the midsole equipment and GEL cushioning technology of the original. Slight adjustments have been made to the fit. Asics hits the spirit of today with this release. The layered synthetic leather and mesh construction is typical of the popular Millennial runners.
| Upper: | Mesh |
| Lining: | Textile |
| Outsole: | Rubber |
| Technology: | GEL |
GEL
In 1986 Asics introduced GEL technology first on the Japan-exclusive Asics Freaks and then on the GT-II - and the rest is history. GEL technology works on both the rear and front of the foot by strategically placing the gel where it works best. Rearfoot GEL technology reduces impact at the heel and allows for a smooth roll-off, while in the forefoot it improves cushioning during forward movements. The GEL technology, formed from inert polymers to silicone, has been constantly developed to produce a substance that reduces the demands on the human body during sports.
About Asics
Whoever thinks of high-quality running shoes in the 21st century usually automatically has the ASICS brand in mind. But ASICS has not just been around since yesterday. The history of the brand begins as early as 1949, when 31-year-old salaryman Kihachiro Onitsuka was convinced that sports could make a positive contribution to the development of young people in his hometown of Kōbe. Based on this incentive, he founded the company ONITSUKA TIGER and began producing high-quality sneakers. Since 1977, the brand has borne the name ASICS. The name is an acronym and stands for the Latin proverb "Anima Sana In Corpore Sano" - in German: "A healthy mind in a healthy body". A proverb that still determines ASICS' corporate policy today. The development of the GEL cushioning system, which was launched in 1986 and still forms the basis for all new ASICS running shoes, has contributed significantly to the brand's success. In the sneaker scene, the most popular models are the GEL-Lyte III and the GEL-Saga. Designer Ronnie Fieg and the two stores Patta Amsterdam and Atmos Tokyo also immortalized themselves on these two silhouettes. The GEL-Kayano first appeared in 1993 and it perfectly reflects the style of the 90s & 2000s with its eye-catching details and chunky sole. Since its first release, the GEL-Kayano has undergone an annual facelift, so fans of the shoe can regularly look forward to new interpretations of the iconic silhouette. The work behind the new Kayano models takes place behind the doors of ASICS headquarters in Kōbe, home to one of the most advanced running research centers in the world.