Welcome to our Homebase!

What started in 2008 in a small store at Friedensplatz in Darmstadt, Germany, grew over the years to one of the dominating online stores in the sneaker and streetwear sector.

Seven years after the opening of the first store, Asphaltgold was extended by the AGC store in the middle of Darmstadt's city center. The new opening represented a concept store with a focus on sneakers and contemporary streetwear and comprehensively depicted the transformation of sneaker culture into the fashion world. Until spring 2020, both stores were managed in Darmstadt, to then transform the AGC store into a large Asphaltgold store. Since 2008, Asphaltgold has combined aesthetic and contemporary fashion for diverse target groups with the fundamental values of sneaker culture in the heart of the Rhine-Main area.

In line with our values Culture. Aesthetics. Dedication. there is a lot of attention to detail in every square inch of our store at Ludwigsplatz 8A in Darmstadt. We want to create a space full of inspiration for our community and our customers, as well as present our assortment as it deserves. Contemporary, progressive and aesthetic.

Beyond the big players like Nike, Adidas, Reebok and New Balance, you will always find new brands, especially in the apparel sector, with which we grow and we recognize trends in the market early - without losing sight of fair and sustainable production.

You can often find in-store only products that are already sold out online or at other retailers, participate in exclusive in-store raffles or celebrate with us at one of our events and exchange ideas about the latest developments in our sneaker and fashion cosmos.

If you go empty-handed on a release, we also give you a second chance to get your hands on the sneaker of your choice. In our Heat for Need program we combine the current sneaker hype with charity. In our store you have access to a selection of exclusive release products from the past, which we offer for a fair resell price. The difference between the original sales price and the resell price will be donated to charity. Currently we support the foundation against racism from Darmstadt with your purchase.

Welcome to our Homebase!

What started in 2008 in a small store at Friedensplatz in Darmstadt, Germany, grew over the years to one of the dominating online stores in the sneaker and streetwear sector.

Seven years after the opening of the first store, Asphaltgold was extended by the AGC store in the middle of Darmstadt's city center. The new opening represented a concept store with a focus on sneakers and contemporary streetwear and comprehensively depicted the transformation of sneaker culture into the fashion world. Until spring 2020, both stores were managed in Darmstadt, to then transform the AGC store into a large Asphaltgold store. Since 2008, Asphaltgold has combined aesthetic and contemporary fashion for diverse target groups with the fundamental values of sneaker culture in the heart of the Rhine-Main area.

In line with our values Culture. Aesthethics. Dedication. there is a lot of attention to detail in every square inch of our store at Ludwigsplatz 8A in Darmstadt. We want to create a space full of inspiration for our community and our customers, as well as present our assortment as it deserves. Contemporary, progressive and aesthetic.

Beyond the big players like Nike, Adidas, Reebok and New Balance, you will always find new brands, especially in the apparel sector, with which we grow and we recognize trends in the market early - without losing sight of fair and sustainable production.

You can often find in-store only products that are already sold out online or at other retailers, participate in exclusive in-store raffles or celebrate with us at one of our events and exchange ideas about the latest developments in our sneaker and fashion cosmos.

If you go empty-handed on a release, we'll give you a second chance, to get to get hold of your dream model. In our Heat for Need program we combine the current sneaker hype with charity. In our store you have access to a selection of exclusive release products from the past, which we offer for a fair resell price. The difference between the original sales price and the resell price will be donated to charity. Currently we support the foundation against racism from Darmstadt with your purchase.

Together with our Asphaltgold app, you will experience a holistic experience in the store, distinguished by exclusive offers and early notices of in-store Raffles. Our app offers you a great way to discover our assortment in our store, interact with our staff very quickly, and be rewarded for your loyalty in the near future.

Asphaltgold is much more than an online store, we are a big community, far beyond the borders of Darmstadt.

Come by, we are looking forward to you!